Clean Eatz Franchise Opportunity
Chicago, IL
Chicago offers an excellent opportunity for Clean Eatz. The city and suburbs have almost 9 million people, making it America’s third-largest metro area. Chicago’s median household income of $75,134 shows strong buying power. Even better, 75.99% of households are without children, which is much higher than Clean Eatz’s 30% requirement. These are perfect customers – working professionals who want healthy, convenient food.
The fitness scene is growing strong. Fitness Formula Clubs was named Chicago Reader’s 2023 Best Gyms and has 10 locations. New boutique gyms are opening across the city. Current meal prep companies like All Meal Prep and Meal Village serve about 15,000-25,000 customers. But the target market is around 200,000 health-focused consumers. This creates a great 8-13:1 demand opportunity.
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Why Choose Chicago to open your CLEAN EATZ CAFE?
Population Overview
Population: Chicago added 22,164 residents between mid-2023 and mid-2024, marking the seventh biggest population gain of any city in the country. The metropolitan area maintains nearly 9 million residents, making it the third-largest in USA
Growth Projections: Chicago’s population is projected to reach 2,782,240 by 2025 and 2,859,007 by 2030, reflecting slow but steady growth.
Income and Employment
Median Household Income: The city’s median household income of $75,134 with an average household income of $112,443 provides a solid foundation.
Key Employment Sectors: Financial Services: Major presence of banks, trading firms, and insurance companies in the Loop, Healthcare: Chicago’s largest employment sector, employing 189,578 people (13.7% of the workforce), including major health systems and research institutions
Education
Educational Attainment: Almost 2 out of 5 adults twenty-five and older in Chicago have at least a bachelor’s degree, giving Chicago the highest percentage of college graduates among the seven largest cities in the United States. 44 percent of the regional population age 25 and over held an associate’s degree or higher, exceeding the national average of 39 percent.
Nearby Institutions: University of Chicago, Northwestern University, University of Illinois Chicago, etc.
Health and Fitness Culture
The market features established players like Fitness Formula Clubs, which celebrated its 40th anniversary and was named Chicago Reader’s 2023 Best in Chicago with 10 locations throughout the metro area. Premium options include boutique concepts like MODE Gym in the West Loop, featuring cutting-edge fitness technology and luxury amenities, and high-end facilities like East Bank Club with over 350,000 square feet and Midtown Athletic Club with 575,000 square feet.
Healthy Dining Market Trends
The meal prep and healthy dining market shows growing demand with room for expansion.
Chicago’s dining scene demonstrates sophistication and openness to new concepts, with restaurants focusing on ethnic diversity, non-alcoholic beverages, and health-conscious options.
Consumer Preferences
Chicago residents demonstrate preferences that align with Clean Eatz’s positioning:
Quality Focus: Appreciation for diverse, high-quality dining options
Health Consciousness: Growing fitness participation and wellness awareness
Convenience Priority: Time-pressed professionals willing to pay premium for convenience
Local Competition
Local Competition Analysis Current meal prep competitors include several established players:
All Meal Prep Delivery: Local Chicago company delivering “over 80 plus healthy meal prep options” throughout Chicagoland.
Meal Village: Chicago-based service offering “over 25 delicious chef-prepared meals daily” with same-day delivery and meals starting at $8.
Eat Clean Chicago: Established meal prep company offering healthy prepared meals
Community Characteristics
Chicago maintains strong neighborhood identities with residents who appreciate quality food experiences. Chicago chefs predict 2025 dining trends will include deep dives into ethnic cooking and non-alcoholic beverage pairings, indicating a sophisticated market open to innovative concepts. The city’s strong public transportation system via CTA and Metra networks supports multiple location strategies.
Strategic Advantages for Clean Eatz
Market Size and Growth Potential
The Chicago metropolitan area's size and continued growth provide substantial market opportunity with room for multiple locations serving different demographic segments and geographic areas.
Comprehensive Service Model
Competitive Positioning Clean Eatz offers unique advantages over existing competitors. Only concept offering dine-in, grab-and-go, meal plans, catering, and retail in single location.
Demographic Alignment
Chicago's demographic profile provides strong alignment with Clean Eatz's target market. The combination of 75.99% childless households, educated workforce, and diverse professional base creates favorable conditions for Clean Eatz's wellness-focused, convenience-driven service model.
Proven Franchise System
Established operational procedures and brand recognition. Competitive pricing versus existing local services and national meal kit providers.
Scalability
Ability to serve both urban and suburban markets through strategic location selection. Locations near suburban train stations capture commuter traffic.
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Chicago and its surrounding suburbs present a prime opportunity for Clean Eatz franchise expansion, driven by a 75.99% childless household rate, high educational attainment, and a strong professional workforce. With only 15,000–25,000 current meal prep users out of 200,000 potential health-conscious consumers, the 8–13:1 demand ratio signals room for growth. Targeting areas like Naperville and Arlington Heights supports a scalable, wellness-driven, multi-location strategy across this major metropolitan market.